Projects

I've been lucky to work on a wide range of projects from Corporate, Customer, Consumer and Community Facing. Here is a peak into the projects that have been developed independently or through the management of the cross functional collaboration.

Merchandise Solutions

Sourced and Collaborated with Carlson/ Air Flow to develop an optimal solution for Bolthouse Farms Bolthouse Farms Racks. Worked over several months for development, field testing, and modifications for a gravity pull feeder to enhance the shoppabililty of the Bolt Shots for consumers.

PR/Customer Kits

Sourced and Collaborated with Landsberg Orora to develop a sustainable, visually engaging and fully sustainable sample fulfillment/PR kit. Using hemp technology to replace standard EPS cooler insulation that met temperature parameters tested with extension temperature trails. The new kits offer a complete sustainable solution from the water based ink to plant friendly ice packs..

Consumer Facing Collateral

Development of Sales Support Materials including Coupons, Neckties, Elastitags as well as incorporating QR to further the Bolthouse Farms story to consumers.

Management of the organizations Websites ensuring the site is accurate for our in market offerings and managing launches and discontinuations and ensuring assets are developed and posted per in market timeline

Corporate Collateral

Led Corporate Re-Brand efforts for internal and external collateral to be on time and on budget.

Local Media

Source local media channels to promote the organization as an employer of choice within the community. Responsible for set branding, speaking points, and coordination of Bolthouse Farms representations pre-prep efforts.

Secondary Displays

Develop concepts for secondary merchandise set for major retailers to offer shoppers a unique experience within the retail space showcasing the Bolthouse Farms portfolio.